What if non-competing credit unions could band together and outsource important functions that don’t occur on a daily basis? It’s been discussed at board meetings and strategic planning meetings for years. And it was the impetus for developing a consulting firm that meets that exact need. We’ve found that a sound, successful marketing campaign can be tweaked and reformatted to fit the needs of each individual credit union. In addition, we determined from our own experience that it was advantageous to hire seasoned professionals who’s very knowledge helps reduce expensive and costly campaigns that fall flat for not having been reviewed for all repercussions of fulfilling the needs specific to the credit union industry.
